Samsung beats iPhone in the global shipment rate. Know the details below;
According to data from the IDC (International Data Corporation), the global shipment of phones dropped by 7.8 percent. About 289.4 million units shipped in the first quarter of 2024. This decline resulted in Apple losing its leading position in the market. Samsung is taking the lead.
Samsung beats apple in global shipment rate
Ryan Reith is the group vice president with IDC’s Worldwide Mobility and Consumer Device Trackers. He expressed optimism about the recovery of the smartphone market and the confidence of top brands. IDC predicts that Apple and Samsung will continue to dominate the high-end market. The resurgence of Huawei in China and the significant gains from Xiaomi, Transsion, OPPO/OnePlus, and vivo may push both companies to explore new areas for growth.As the market recovers, IDC expects larger companies to gain market share while smaller brands struggle. This trend is likely due to the resources and brand recognition that the larger companies possess. It allows them to invest in research and development, marketing, and distribution.The report also highlights the shift in consumer preferences towards more expensive devices. These devices should be intended to be kept for longer periods. This trend suggests that consumers are willing to invest in higher-quality smartphones. These smartphones offer better performance and longevity. Xiaomi is experiencing a strong comeback after facing declines in the past two years. The company has been successful in offering competitive devices at affordable prices. It is appealing to price-conscious consumers.Transsion is another Chinese smartphone manufacturer. It is solidifying its position in the top five with growth in international markets. The company has been successful in targeting emerging markets with affordable devices that cater to the specific needs and preferences of those markets. Despite negative growth in the first quarter, Samsung seems to be in a stronger position compared to Apple. The company’s ability to adapt to changing market dynamics and its wide range of offerings across different price segments have contributed to its success.Overall, the smartphone market is expected to recover. IDC predicts that larger companies like Apple and Samsung will continue to dominate the high-end market. However, the emergence of Huawei, Xiaomi, Transsion, OPPO/OnePlus, and vivo as strong competitors may push these companies to explore new areas for growth. Additionally, consumer preferences for more expensive devices that offer better performance and longevity are likely to shape the future of the smartphone market.
